Privacy Policy
Last Updated: January 2026
This Privacy Policy explains how Pro Driveways Sheffield ("we," "us," or "our") collects, uses, discloses, and safeguards your information when you visit our website prodrivewayssheffield.co.uk and interact with content related to Unlimluck Casino and other gambling affiliate partners.
We are committed to protecting your privacy and ensuring transparency in our data practices. Please read this policy carefully. By accessing our website, you acknowledge that you have read and understood this Privacy Policy.
Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily provide it (e.g., name, email address, contact details) through contact forms or newsletter sign-ups.
- IP Address: We automatically collect your Internet Protocol (IP) address to identify your location, device, and browsing patterns.
- Cookies: We use cookies and similar tracking technologies to enhance user experience and track affiliate activity.
- Usage Data: Pages visited, time spent on site, referral sources, clicks, and other analytical information.
- Device Information: Browser type, operating system, device type, and unique device identifiers.
How We Use Information
We use collected information for the following purposes:
- Analytics: To understand website traffic, user behaviour, and site performance via tools such as Google Analytics.
- Affiliate Tracking: To monitor affiliate referrals, commission tracking, and link performance for Unlimluck Casino and partner casinos.
- Site Improvement: To enhance website functionality, user experience, and content relevance.
- Communication: To send newsletters, updates, or promotional content (with your consent).
- Legal Compliance: To comply with UK and applicable gambling regulations.
Cookie Policy
Our website uses the following types of cookies:
- Essential Cookies: Required for basic website functionality and security.
- Analytics Cookies: Track user behaviour and site performance (e.g., Google Analytics).
- Marketing/Affiliate Cookies: Monitor referrals to partner casinos and track conversions for affiliate commissions.
- Third-Party Cookies: Set by casino partners and advertising networks.
Opt-Out Options:
- You can manage cookie preferences through your browser settings.
- Most browsers allow you to refuse cookies or alert you when cookies are being set.
- You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
- Visit Your Online Choices to opt out of behavioural advertising cookies.
Note: Disabling essential cookies may affect website functionality.
Third-Party Links
Our website contains links to third-party websites, including Unlimluck Casino and other gambling operators. We are an affiliate website and may receive commissions for referrals.
Important Disclaimer:
- We do not control the privacy practices of linked casinos or third-party websites.
- This Privacy Policy applies only to prodrivewayssheffield.co.uk.
- Third-party websites have their own privacy policies and terms. We encourage you to review their policies before providing personal information.
- We are not responsible for the privacy practices, content, or operations of partner casinos or external websites.
Your Rights
Under UK and European data protection law (including the UK GDPR and Data Protection Act 2018), you have the following rights:
- Right of Access: Request a copy of personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete data.
- Right to Erasure: Request deletion of your personal data (subject to legal obligations).
- Right to Restrict Processing: Request limitation of how we use your data.
- Right to Data Portability: Request your data in a portable, machine-readable format.
- Right to Object: Object to processing for marketing or affiliate tracking purposes.
- Right to Lodge a Complaint: Contact the Information Commissioner's Office (ICO) at www.ico.org.uk.
To exercise any of these rights, contact us at the email address below with details of your request.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes outlined in this policy, including:
- Personal data provided voluntarily is retained until you request deletion or withdraw consent.
- Analytics and usage data are typically retained for up to 26 months.
- Affiliate tracking data is retained in accordance with our affiliate programme terms and legal requirements.
- Cookies are retained according to their type and your browser settings.
- We may retain data longer if required by law, regulation, or to establish, exercise, or defend legal claims.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us:
Email: [email protected]
Website: prodrivewayssheffield.co.uk
We will respond to data access requests and privacy inquiries within 30 days of receipt, in accordance with UK GDPR requirements.
This Privacy Policy is subject to change at any time. We recommend reviewing this page periodically for updates. Continued use of our website constitutes acceptance of any changes.